What Role Did Home Economists Play in the National Emergencies of the Twentieth Century?

Home economists played an active role during the national crises of the twentieth century. During the influenza pandemic that began in l917, they served as hospital dietitians and Red Cross nurses and volunteers. As leaders in nutrition research, they designed programs for the conservation and rationing of various commodities during World War I. The Cornell "farmerettes," a division of the national Women's Land Army, included both graduates and undergraduates of home economics who replaced farm help while men went off to war. During the Great Depression of the 1930s, home economists took on increasingly important roles. Funded by the Temporary Emergency Relief Administration, they educated thousands of impoverished families about ways to maintain proper nutrition and make decent clothing with very little money. This advice greatly enhanced home economists' reputation as advocates for American children and families. During World War II, home economists pledged themselves to the idea that "a well fed America will be a strong America." They planted victory gardens to help ensure an adequate supply of food and wrote widely about how to maintain nutrition in a time of rationing and scarcity. Home economists built a substantial national reputation through their efforts in these crises.

Food Administration Home Card

Food Administration Home Card

Home economists distributed these cards to be hung in American kitchens during World War II as a reminder of the need to contribute to the war effort.

Flora Rose's Red Cross Card

Flora Rose's Red Cross Card

Issued to Flora Rose during World War I, this card served as a credential that its owner was qualified to teach for an indefinite amount of time.

Safe Farm Practices

He's Afraid of the Man with the Hoe
Make Your Farms Safe For Victory
Accidents Help Hitler

Home economists appealed to American pride during World War II to promote safe farm practices.

Conserving During WWII

United States Food Adminstration card
United States Food Adminstration card recipe
In Freedom's Name

Home economists attempted to change American behavior by asking people to conserve wheat, meat, sugar, and butter.

Save Bedding

Home economists such as Beulah Blackmore encouraged the conservation of bedding and food products during World War II.

Potato Patriotism

Potato Patriotism pin

During World War I, home economists encouraged people to grow potatoes in their own gardens in order to ward off future food shortages.

Scroll from WWII

Presented to Martha Van Rensselaer and Flora Rose in appreciation of their service during the food crisis of World War I, this scroll illustrated President Woodrow Wilson's sentiment: "The tasks of the women lie at the very heart of the war."

Conserving Sugar During WWII

Sugar in Wartime, page 1
Sugar in Wartime, page 2

Sometimes home economists had to explain exactly why it was necessary to conserve certain commodities. In this case, sugar was needed to manufacture explosives.